Amith CM
Some people call me amyth.
Who is amith ?
I grew up making things. I was an artist before I had a word for it, drawing constantly, until at some point I stopped. I still don’t fully know why. But the instinct to make never went anywhere. It just went looking for a different form.
A lot of that early pull came from Salvador Dalí and the Surrealists. I loved how they took the ordinary world and bent it, how something could be precise and impossible at the same time. That way of seeing stayed with me. It taught me to question how things appear before accepting how they are.
I studied Visual Communication for my bachelor’s, where I got to touch almost everything: graphic design, product design, animation, sound, film. The whole language of media. The more I learned, the clearer one question became. What actually connects a person to a product? I wanted to be the bridge between the user and the thing they use, and that is how I found product design.
Outside the work, I’m drawn to the things that quietly shape how I think: literature, psychology, chess, music. They show up in the work more than I plan for.
Most recently I was a product designer at Vitra.ai in Bangalore, working across the product on interface, systems, and the experience as a whole. The instinct to make from when I was a kid is still there. It just builds different things now. I’m currently looking for a fantastic team to do that with.
Existence
Proof i actually exist.
Existence
Proof that I actually exist.

My philosophy and drive
I’m interested in how humans make sense of the world - our fears, biases, and contradictions. Many of the ideas I return to explore identity, morality, and perception, often revealing how little we truly understand ourselves. That tension between certainty and ambiguity deeply influences how I think, design, and observe.
Current activities, interests, favourites

Currently reading. A quiet reminder of how much is luck, and how little we actually control. It’s slowly rewired how I read confidence, in myself and in everyone else.

My favourite album. I found it young and never stopped returning to it. Every song still feels like mine. Some records grow up alongside you, and this one keeps finding me at the right time.

I play often. It’s how I practise patience and sit with my own decisions. Every game ends up being a small argument with myself.

I seek out surrealism. It reminds me that perception can bend, and reality with it. Those melting clocks make time feel like a suggestion rather than a fact.
Reach out and get in touch

